Vikara Co.
Partial Transactional Website
About the Project
Concept:
Interactive Creation Workflow for Vikara Co.: Redefining the Ring Shopping Experience
objective:
In my Interaction Design class, I embarked on a comprehensive interactive creation workflow to conceptualize Vikara Co., a partial transactional website specializing in rings suited for everyday wear, special occasions, and more. The project included meticulous wireframes, a well-defined sitemap, and strategic incorporation of essential elements such as headers, footers, primary and secondary navigation.
What’s Next
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01 Design Brief
Project Overview
To create a seamless UX/UI experience for consumers to easily purchase their desired ring with no hassle for either him/her.
Design Goals
- User-friendly Navigation
- Visual Appeal
- Mobile Responsiveness
- Streamlined Checkout
- Brand Consistency
- Sustainability Emphasis
- Engagement Opportunities
Key Pages & Features
- Homepage: Highlighting featured collections and promotions.
- Product Pages: Detailed listings with customizable options.
- Collection Pages: Curated collections with filter options.
- Shopping Cart: User-friendly page for reviewing and updating items.
- Checkout Process: Multi-step process with clear guidance.
- About Us: Information about Vikara Co.’s brand and values.
- Contact Us: Interactive form for inquiries and support.
Target Audience
The target audience includes individuals who appreciate high-quality jewelry, value sustainability, and seek unique, stylish pieces that reflect their personal taste. This encompasses a wide demographic range, from young professionals to seasoned jewelry enthusiasts
Design Inspiration
Drawing inspiration from Vikara Co.’s elegant jewelry designs, the website will incorporate elements of sophistication, refinement, and timeless beauty. Clean layouts, minimalist aesthetics, and subtle animations will enhance the overall user experience, creating a visually captivating and memorable online platform for Vikara Co.
Conclusion
The partial transactional website for Vikara Co. aims to elevate the brand’s online presence, providing users with a seamless shopping experience that reflects the elegance, craftsmanship, and sustainability ethos of Vikara Co.’s jewelry collections. Through intuitive design, engaging features, and a user-centric approach, the website will serve as a digital showcase for Vikara Co.’s exquisite pieces, inviting users to discover and embrace the timeless beauty of fine jewelry.
03 Colors & Typography
#000000
#FFFFFF
#474545
#7F7F7F
01 Main Font
Azo Sans
Medium
90pt
03 Process
Site Map
WireFrames
Web Prototype
04 Promotional Video
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